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Name
Date
Type
/
/
/
Straygang.jp
2023
brand / Website / clothing design
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[ Client information ]
Straygang is a high-street fashion brand based out of Tokyo, Japan. Their unique approach to apparel and design captures the raw emotion of Japan’s underground street and skate culture. Straygang’s collections champion individuality and the spirit of creativity. Combined with their high-quality garments and commitment to style, this makes the brand a force to be reckoned with.
[ Project overview ]
For Straygang, we designed a brand identity and a bespoke website (not yet live) that embodies their raw, street-inspired aesthetic. Beyond brand work, we designed their current clothing line and led content creation for each campaign, overseeing both the photography and creative direction to ensure a brand presence that is in line with their authentic appeal.
