[ Client information ]
Sugoi Mart is a vibrant e-commerce brand that brings the magic of Japan directly to global customers front doors. From exclusive snacks and collectibles to unique Japanese lifestyle products, they provide an authentic taste of Japanese culture through carefully curated offerings.
[ Project overview ]
For Sugoi Mart, we led the creative direction during a visual overhaul, overseeing the design of numerous physical products and spearheading the development of all creative related content. We collaborated with brands like Sega and Atlus to create memorable pieces. We worked closely with their teams to manage all aspects of design and creative strategy, ensuring that every product and campaign captured the essence of Japanese culture in an exciting and visually captivating way.